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Cryptocurrency giant Stake's growth secret: Revenue skyrockets 45 times in four years through partnership with Softswiss

PASA News
PASA News
·Mars

A startup crypto casino, how did it skyrocket its game offerings from 15 to 1500 in four years, and its annual revenue from over 100 million dollars to nearly 4.7 billion dollars? Behind this, besides its own ambition, a key technical partner, Softswiss, played an indispensable role. This partnership, hailed as one of the most successful in the iGaming industry, not only reshaped Stake but is also helping it to knock on the doors of the globally regulated fiat currency markets.

From 15 to 1500: A Partnership That Triggered a "Complete Rebuild"
Going back to 2020, when Stake was just three years old and still a niche platform featuring only its own games with merely 15 titles. To expand rapidly, they urgently needed a platform that could integrate a large number of third-party games and perfectly adapt to cryptocurrency payments. Thus, Softswiss came into their view.
"From the beginning, we realized they had tremendous potential," recalled Ivan Montik, founder of Softswiss. The partnership was a perfect match, but the process was anything but easy. Stake co-founder Ed Craven admits, it was not just a simple technical integration, but a "complete rebuild." To incorporate a vast amount of third-party content, they had to restructure the entire website architecture. "Seeing the platform finally operate successfully was a huge milestone for both our team and Stake."

Growth Flywheel: Revenue Soared to 4.7 Billion, Accounting for 4% of Global Bitcoin Transactions
This deep technical cooperation equipped Stake with a growth flywheel. In the year of the partnership (2020), Stake's total gambling revenue was 105 million dollars. By 2024, this figure had skyrocketed to 4.7 billion dollars, an increase of over 45 times. According to Forbes, Stake's parent company Easygo even claims that the brand handled 4% of the global Bitcoin transaction volume.
This explosive growth gave Stake the confidence to start moving into the regulated traditional fiat currency markets. By acquiring licensed operators like Colombia's Betfair and Denmark's MocinoPlay, Stake is steadily expanding its legal territory. Craven calls the partnership with Softswiss the "cornerstone" of its growth trajectory, as it "cleared the obstacles that hindered our speed, allowing us to focus on what we do best."

Hand in Hand into the Future: From Challengers to Titans' Joint Evolution
Today, both Stake and Softswiss have evolved from challengers to industry titans. Their partnership has also evolved in sync, shifting from mere service procurement to long-term co-creation based on shared ideals. Craven particularly appreciates the proactivity of Softswiss: "Even though we don't say 'yes' to every idea, they always proactively offer content suggestions and new ideas. In our rapidly changing industry, this is crucial."
Looking to the future, both parties are betting on "player experience" and innovation. Craven predicts that more interactive games that go beyond traditional slot machines and table games will emerge. Meanwhile, Montik emphasizes that while providing more personalized and social experiences, the responsibility to maintain player trust and safety is increasingly significant. In plain terms, these two companies are now tied to the same chariot, jointly facing new markets, new games, and new regulatory challenges.
For more in-depth analysis of global iGaming market trends and partnership models, visit PASA's official website for related industry reports.

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