Esportes Gaming Brasil announced that its brand new online betting platform Lottu has officially launched in the Brazilian market and has received regulatory approval from the Brazilian Ministry of Finance's Prize and Betting Secretariat (SPA/MF). This release marks the operator's new layout in the digital betting domain, and it will also launch two other brands—Esportes de Sorte and OnaBet.
The group's CEO Darwin Henrique da Silva Filho stated: "Lottu combines years of experience in one, achieving leaps in performance and user experience. It was built from scratch, focusing on speed, real-time promotions, and personalized navigation for different bettors."
Before the platform's launch, Esportes Gaming Brasil completed several executive appointments: Hugo Baungartner became the executive director in May this year, followed by Ana Carolina Luna Maçães as the compliance manager, who previously worked at NSX Group. Additionally, the company also collaborated with Sportradar to host a seminar on match-fixing issues, further enhancing industry standard awareness.
Vice President Marcela Campos emphasized: "The launch of Lottu not only expands our product portfolio but also represents the integration of technology, aesthetics, and vitality, aimed at providing a differentiated experience for modern betting players. From concept to design, every detail is meticulously crafted to meet players' needs for speed, trust, and innovation."