VGW has officially confirmed the cancellation of the Chumba Casino and Luckyland Casino sweepstakes in New Jersey, withdrawing from the state market. This decision was made prior to the introduction of New Jersey's latest regulatory laws, which will completely ban lottery-type sweepstakes, making New Jersey the first state in the US to prohibit this form of gambling.
Although the sweepstakes will be discontinued, New Jersey players can still participate in free games through VGW's gold coin system. In an exclusive interview with Gambling Insider, a company spokesperson said: "After careful consideration, we are informing players about the gradual cancellation of the sweepstakes promotions. We understand that this adjustment may disappoint some users, but this was not a hasty decision, but the best choice made for all stakeholders after legislative changes."
With over a decade of experience in the North American market, VGW has always been committed to providing high-quality, safe, and responsible gaming experiences, and actively supports the establishment of a reasonable regulatory and tax system to promote the healthy development of the industry. The exit from New Jersey reflects the collision of regulatory realities and operations.
In addition, VGW will also exit the Mississippi market, having previously adjusted its business in Delaware and New York due to similar legislative and regulatory pressures. In April this year, the Delaware Gaming Enforcement issued a cease and desist order to VGW, accusing it of illegally operating online slot machines.
The withdrawal actions of VGW show that, facing an increasingly strict regulatory environment, sweepstakes casino operators are continuously adjusting their strategies to adapt to market and regulatory changes.