Relax Gaming recently announced a significant partnership agreement with TaDa Gaming through its "Powered By Relax" program, incorporating TaDa Gaming's diversified game products into its distribution network.
This collaboration includes a wide range of content such as slots, instant games, table games, bingo, and fishing games, significantly enhancing the regional content depth of the Relax Gaming aggregation platform.
As a key player in emerging markets, TaDa Gaming has established a strong influence in regions like Latin America and Brazil, with over 60 games certified in multiple regulated markets including Malta, the UK, Sweden, Greece, Portugal, Italy, and Romania.
TaDa Gaming's unique "global localization" strategy focuses on developing regional-specific content, which has shown significant success by 2025. Katie Fraser, the Head of Success at Relax Gaming, highly praised this partnership, noting that TaDa Gaming's diverse content from top-tier slots to innovative fishing games will create direct value for operator partners, and their localization strategy perfectly aligns with Relax's aggregation vision.
Ray Lee, the Business Development Director at TaDa Gaming, stated that joining the "Powered By Relax" program is a significant milestone for the company's development, helping it reach a broader audience through a reliable, high-performance aggregation platform.
This partnership follows Relax Gaming's recent expansion of its Dream Drop network, which continues to enhance its jackpot products' appeal to players through the introduction of a fast-paced daily jackpot mechanism. These strategic moves highlight Relax Gaming's development path of enriching platform content and enhancing market competitiveness through quality partnerships.
