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Rightlander And RavenTrack Join Forces To Elevate Compliance And Ad Reach In Affiliate Marketing

iGamingGazette
iGamingGazette
·Mars

Rightlander, a top provider of marketing compliance and intelligence solutions, has announced a strategic partnership with RavenTrack, a leading affiliate tracking platform.

This collaboration is set to boost marketing compliance, risk management, and expand advertising opportunities for RavenTrack's clients worldwide.

Through this partnership, RavenTrack clients will gain access to Rightlander’s comprehensive suite of compliance tools, including web, search, and social media monitoring to oversee affiliate activities and ensure content compliance with regulatory standards.

The solution also includes real-time content scanning, which helps affiliates and brands stay aligned with local advertising regulations.

With an extensive client base spanning both established and growing markets, RavenTrack recognizes the need for rigorous compliance practices in regions where regulatory demands are rapidly evolving.

"We're excited to partner with RavenTrack and offer our innovative compliance solutions to their global clients,” said Sarafina Wolde Gabriel, CEO of Rightlander. “As marketing regulations tighten across regions, our tools will assist brands and affiliates in navigating complex compliance requirements while seizing new advertising opportunities.”

RavenTrack specializes in providing advanced tracking and analytics for affiliate marketing programs, serving top brands such as Jumpman Gaming, Betfred, Bet9ja, and Mr. Q.

Adam Rowley, Managing Director of RavenTrack, commented, “At RavenTrack, we understand the critical role of compliance in successful marketing. This partnership with Rightlander is a major advancement for our clients, equipping them with powerful tools to manage their programs efficiently.”

Rowley added, “By integrating Rightlander’s compliance solutions with our state-of-the-art tracking, we’re empowering our clients to navigate regulatory challenges confidently while maximizing their marketing potential.”

This collaboration marks a forward leap in promoting responsible and compliant marketing practices in the affiliate industry. By combining RavenTrack’s tracking expertise with Rightlander’s compliance innovation, the partnership aims to set a new benchmark for transparency and regulatory adherence in affiliate marketing.

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