Ivan Montik, founder of SOFTSWISS, and Rubens Barrichello, Formula One legend and non-executive officer in Latin America for SOFTSWISS, will give a special informal talk at the SBC Leaders Summit in Lisbon on September 24.
Press release.- Ivan Montik, founder of SOFTSWISS, and Rubens Barrichello, Formula One legend and non-executive officer in Latin America for SOFTSWISS, will have a special talk at the SBC Leaders Summit, in Lisbon, on September 24. The session "Applying Formula One principles to leadership" promises to offer invaluable insights on business leadership.
In the discussion, Ivan Montik will pose thought-provoking questions that bridge the world of business and Formula One racing. Rubens Barrichello will use his illustrious F1 career to share experiences about high-performance teamwork and resilience. Then, Ivan will relate these insights to iGaming, offering attendees a unique perspective on effective leadership strategies. The conversation aims to explore how the principles of the fast-paced Formula One environment can be applied to drive success in the business world.
Ivan Montik, founder of SOFTSWISS, commented: "Global progress shows that the strongest solutions, the most extraordinary businesses, and the most effective practices are born at the intersection of various spheres, especially when it comes to Information Technology (IT). This understanding led us to strategically incorporate Rubens. Throughout our collaboration, I found numerous similarities between Formula One and iGaming. I believe that establishing parallels between different fields is a very beneficial practice that we employ in our company."
He added: "I am confident that our conversation will be invaluable to the leading figures in the industry who will gather at the SBC Leaders Summit. I am very much looking forward to the talk."
For his part, Rasmus Sojmark, CEO and founder of SBC, commented: "The SBC Leaders Summit has quickly become one of the most exclusive gatherings in our industry, with C-level executives from around the world meeting in a more personal setting to discuss business. We are talking about a high concentration of final decision-makers: 500, to be precise."
Sojmark also highlighted: "What makes it even more special is the caliber of the conference content, presented by some of the biggest names in the industry and beyond. Rubens is an absolute legend in Formula One, and pairing him with Ivan, known for his business acumen, will surely generate an unforgettable conversation about achieving high performance and a highlight moment for all attendees."
See also: SOFTSWISS launches "Bug Bounty," a program that seeks to "hack" the system
Beyond the talk, SOFTSWISS will be present at the SBC Summit in Lisbon at booth B160. Team members are eager to discuss collaboration opportunities and showcase the latest innovations from the company. This year's summit marks a significant milestone as it moves to Lisbon, expanding its reach with more participants and exhibitors than ever before.
