WiseGaming Commercial Director Steven Paton stated: "Symplify's powerful 360° communication platform perfectly aligns with our proprietary technology, supporting our mission to provide the best iGaming solutions to our partners.
Through collaboration, WiseGaming will be able to leverage our cloud-based CRM and AI ecosystem to deepen engagement with audiences and consolidate its growth momentum.
Our focus is on the European and Latin American regions. With the huge success we've achieved in B2C business, we rely on extensive experience. We believe that balancing mature and emerging markets brings knowledge as well as capacities for learning and adaptation, truly focusing on the needs of our partners without restrictions.
2025 will be the year of expansion for Wise Gaming! The goal for 2024 is to consolidate our success in the European Union and Latin America, while planning growth in Africa and Asia for the following year."
Steven has over 17 years of sales experience in the iGaming, IT, and service sectors, excelling at driving revenue and surpassing business goals through strong work ethics and innovative ideas.
His key skills include business acumen, leadership, KPI management, budgeting and profit and loss, consultative sales, client management and upselling, customer relationship management, networking, and negotiation, attention to detail, and market adaptability.
Symplify Sales Director Christoffer Feldt-Sørensen added, “WiseGaming has rapidly become a force in the international iGaming field, with an impressive list of partners."
