Spelinspektionen said the operator was serving Swedish players without a license.
On July 8, 2024, the Swedish gaming regulator Spelinspektionen announced that it would ban Hitz Gaming OÜ from operating in the Swedish iGaming market. It said the Estonian-registered operator served Swedish players through several websites without a license.
The regulator said it conducted an undercover investigation and found that wishi.com failed to block account registrations from Sweden. It also mentions winnerz.com, trickz.com and celebrino.com. It said Hitz promoted its services through the Swedish affiliate website nilslegend.net and used local payment service Quickbit and Sweden's BankID as payment options.
Hitz Gaming OÜ said: "The company no longer has contractual relationships with affiliates that market the company's games to Sweden, and Their partners have been instructed not to target their website marketing to Sweden ”
"The payment service solution used is designed for the gaming industry, but not specifically for the Swedish market. Electronic Identity Identification BankID is used for payment as it is the national authentication system in Sweden, in other countries the corresponding system of the respective country is used.
"Hitz Gaming OÜ therefore believes that their games cannot be considered to be available in Sweden as they do not comply with the requirements to be considered for Connectivity factors in the Swedish market. Furthermore, Hitz Gaming OÜ questioned the applicability of the connectivity factors ‘the payment service providers used by the company are registered in Sweden or are primarily used by Swedish consumers’.”
Hitz Gaming has the right to appeal.
Fine on lottery operator Last month, Spelinspektionen fined lottery operator Folkspel 500,000 Swedish kronor (44,400 euros) Fines for allowing minors to gamble. The regulator received several reports of complaints that the operator allowed minors to participate in the December 23 episode of Bingolotto, a televised lottery program.
Folkspel itself reported the incident to regulators in January, confirming that a minor had called into the show via the phone line and Participated in the game. The regulator's investigation found that the operator had no technical procedures or routines to verify players' identities or ages.