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Social gambling popularity soars, how to capture players and increase user retention

Social gambling popularity soars, how to capture players and increase user retention

In recent years, Social Casino Games (SCG) have been heating up with a unique "gambling-like + strong social" model. According to Business Research data, the global social casino market size reached $7.73 billion in 2023 and is expected to break through $12.46 billion by 2032, with a compound annual

24like·0commentA week ago
The Operational Logic of Bonus Betting: How Sports Betting Platforms Utilize Promotional Mechanisms to Drive User Growth and Retention

The Operational Logic of Bonus Betting: How Sports Betting Platforms Utilize Promotional Mechanisms to Drive User Growth and Retention

Bonus Bets are a core tool for sports betting operators to attract new users, activate dormant users, and promote retention conversion. They are issued in the form of website points or "free bets," providing users with the opportunity to bet without investing real money, while creating marketing le

17like·0commentA week ago

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