In Brazil, the Federal Constitution of 1988 divides responsibilities among the Union, States, and Municipalities, clearly outlining what each can or cannot do. This separation is intended to better organize matters and prevent one from interfering with another. "When it comes to lotteries, for examp
The leading Brazilian lottery and capitalization company, Grupo da Sorte, has chosen Optimove as its CRM marketing solution to accelerate growth through personalized journey orchestration. The idea is to increase player loyalty and retention through personalized and relevant marketing campaigns. Gru
Just over nine months after the launch of Raspadinha®, responsible for distributing more than 500,000 winning tickets throughout the state of Minas Gerais, Mineira da Sorte Loterias (MSL) is preparing to release another lottery product to the market. As the exclusive operator of the instant games of
Lottopar released a video detailing the workings of the new lottery modality in operation in Paraná, the "Raspinha". It presents the prizes, sales points, and the security of this product with tools implemented by the authority. The game is offered by Apostou.com, which won the bid at the beginning
The State Lottery of Minas Gerais (LEMG) has decided to accredit game testing laboratories within its scope of action. The agency launched this Tuesday (3) the Public Consultation/Audience Notice LEMG No. 001/2024, in which it will enable companies to perform the verifications of platforms and games
The São Paulo government is preparing for the auction of the state lottery concession at the São Paulo Stock Exchange (B3), scheduled for September 13. The Federal Supreme Court (STF) re-enters the scene with the filing of a Direct Action of Unconstitutionality by 6 states and the Federal District a
A bet from Manaus (AM) hit the six numbers and the two clovers of contest 166 of +Milionária and took the prize of R$ 249,094,227.14. The draw was held on Wednesday night (24), in São Paulo. It is the first time in more than two years that someone has taken the jackpot from the first prize tier. The
The consortium LTX Brasil, formed by the Chinese companies Genlot Game Technology and Beijing Zhongcai Printing, a joint venture between China Welfare Lottery, France Des Jeux, and Berjaya, won the Caixa bidding for the resumption of the scratch card game, known as Lotex. The contract excerpt signed
The gaming regulatory authority of the United Arab Emirates (UAE) has granted a license to operate the first authorized lottery in the country to The Game LLC, based in Abu Dhabi. This is a company specialized in game development, contest operations, and related content. This decision could mark a t
Continuing its expansion plan, Sorte Online, the largest lottery intermediary in Brazil, has just partnered with PagBank, a complete digital bank in financial services and payment methods. The solution incorporates into the application's marketplace the possibility for users to bet online on the mai
Those interested in participating in the auction of the state lottery of São Paulo must present international certification as a guarantee of integrity and security of the operation. The auction will be held on September 13 and includes traditional and online modalities, such as scratch cards, excep
The State Bank of Espírito Santo announced that its Board of Directors approved on Tuesday (13), the creation of a subsidiary to explore the public lottery service of the State of Espírito Santo. According to the institution, the approval was given in accordance with legislative authorization and by
On this Friday (23), Loterj launched Notice 02/2024 to accredit companies to explore the numerical prognosis lottery (multiple chances) within the scope of Rio de Janeiro in a competitive regime. The object includes the service of creation, printing, dissemination, and the entire operation for the c
A survey by Hibou has brought to light data on the motivations, behaviors, and challenges faced by gamblers in Brazil. The study reveals that 68% of the national population actively participates in some form of gambling, with the majority choosing the lottery. Following are raffles (25%), sports bet
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