Betsson Group has officially replaced its existing brand Betsafe with its flagship brand Betsson in Lithuania, marking another key implementation of the company's brand integration strategy in regulated markets. This rebranding retains the existing gaming experience while further incorporating Lithu
The latest report from the company describes more than 15 major trends grouped into specific categories: technology, regulation, marketing, and business development.Press release.- What technologies will shape the future of igaming? What business models will ensure company growth? SOFTSWISS, a tech
Queen Casino, a brand under online gaming services providerLowkey Ltd., has announced an official partnership with German football club Borussia Mönchengladbach (BMG). This collaboration marks a significant step forward for both organizations, leveraging their strengths to bring enhanced experiences
Leading gaming provider BetGames has unveiled its latest innovation, Lucky Kicks, a game that blends the excitement of sports betting with the thrill of casino-style wagering. This new offering immerses players in a high-stakes penalty shootout experience, featuring casino chip betting options.Lucky
Entain brand Ladbrokes has become the official betting partner of Liverpool Football Club in a new partnership. The operator will gain access to a range of exclusive content opportunities and activations, with its branding visible on pitch-side LED screens at the Premier League’s Anfield stadium.
Light & Wonder, Inc. and PENN Entertainment, Inc. have announced the launch of an exclusive series of branded live dealer games on PENN’s Hollywood Casino platform in Michigan. This partnership introduces Hollywood Casino at Greektown-branded live dealer tables, marking a significant milestone a
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