Online game developer FAZI has reached a content partnership agreement with local leading operator Odibets, bringing a range of new casino entertainment options to Kenyan players. According to the agreement, Odibets users can enjoy FAZI's popular titles, including Golden Crown, Wild Lucky Clover, HD Roulette, and Wild Hot 40.
With over 30 years of industry experience, FAZI specializes in casino equipment and digital game development. This partnership not only paves the way for expanding its market influence in Kenya but also provides Odibets with a rich content supplement. It is estimated that the active user base of the Kenyan gambling market is close to 45.5 million people.
Since entering the Kenyan market in 2018, Odibets has quickly grown into a significant force in the local sports betting and gaming platform. However, in a highly competitive environment with over 90 licensed gambling companies, operators must continuously introduce new content to maintain a lead. The collaboration with FAZI is a strategic move to enhance customer satisfaction and retention rates.
In recent years, international suppliers have shown increasing interest in the East African market. By 2025, Odibets had already signed cooperation agreements with Booming Games and SIS Ltd. The partnership with FAZI once again reflects its ambition to stabilize its market position through a diverse content layout.
