Thai border enforcement agencies recently reported a smuggling case that is both amusing and bewildering: a man attempted to smuggle several popular plush toys "La Bubu" in his suitcase while exiting the country, only to be caught during border inspection, sparking widespread discussion on social media. The term "smuggling La Bubu" quickly topped Thailand's trending searches, with netizens exclaiming, "Even dolls need to be smuggled nowadays?"
According to reports, these "La Bubu" are not ordinary plush toys but have been extremely popular among Generation Z in recent years. Their design falls somewhere between "Winnie the Pooh" and "marshmallow," featuring an "abstract cute" style that is greatly loved by the youth. Due to their limited release and difficulty in purchasing abroad, coupled with price speculation and severe scalping, there is a significant supply-demand imbalance in the market.
Border officers noted that the man appeared nervous during the checkpoint, which drew their attention. Further inspection revealed that his suitcase was packed with multiple "La Bubu," densely arranged and even emitting whimpering sounds. Since the quantity far exceeded personal use standards and involved undeclared commercial goods, the man was immediately taken away for investigation.
Facing interrogation, the man claimed he was "just helping a friend buy a few" and was unaware that his actions were illegal. However, law enforcement pointed out that this case might involve a smuggling chain specifically dealing in trendy dolls, and investigations into his connections are currently ongoing.
Following the exposure of this incident, Thai netizens exploded with comments:
"I've seen gold smuggling, but smuggling dolls is a first for me."
"I knew La Bubu being so popular would lead to trouble!"
"Can they open international shipping so I can legally own one?"
Some netizens humorously commented, "Is the next step to crack down on illegal breeding of La Bubu?"
Despite the case's strong entertainment and internet meme undertones, law enforcement reiterates that any undeclared or restricted goods entering or exiting the country are illegal, especially those involving resale for profit. Legal actions will be taken regardless of whether the items are gold or "irresistibly cute" plush toys.
The case is still under further review, and the "smuggling La Bubu" incident continues to be a focal point of public attention.
