The international betting company 1xBet is rapidly expanding its influence in the Indian market through its online entertainment product line 1xGames, especially attracting a large number of new players with fast-paced, high-stimulation games such as "Crash" and "Plinko".

According to 1xBet, 1xGames currently includes over 100 exclusive games, including "Crystal", "Dice", "Wheel", "Boxes", "Worms", etc. These games are simple to play, have a compact rhythm, and offer diverse reward mechanisms. Frequent promotions and bonus activities on the platform have made it rapidly popular among young Indian players.

The company states that the rapid growth of the 1xGames product not only reflects the local players' preference for easy entertainment but also shows the platform's successful localization of the "leisure + betting" concept. In terms of data, the daily active users and registered user numbers on the 1xGames platform have seen significant increases in India.

To further strengthen market penetration, 1xBet is also enhancing its localization services in India, including marketing collaborations with KOLs, optimizing the user interface language experience, and supporting local payment methods.

1xBet notes: "The Indian market has a very high acceptance of innovative entertainment products, and we believe that 1xGames will continue to create impressive growth performances here."

In the global iGaming landscape, India, as a market with both demographic dividends and digitalization, is becoming a new battleground for international betting companies. With flexible product strategies and continuous technological investments, 1xBet has secured a favorable position in this competition.