bet365 announces a partnership with the Denver Nuggets and the Colorado Avalanche hockey club's ownership group, Kroenke Sports & Entertainment (KSE).
To celebrate this great news and the recent opening of a new American headquarters in Denver, bet365 has launched a new customer offer: bet $5 to get a $200 bonus bet and two months of Altitude+ service. Altitude+ is a brand-new subscription platform launched by KSE that brings Nuggets and Avalanche games directly to residents of Colorado. (Terms and conditions apply)
A spokesperson for bet365 said: "As a championship organization, Kroenke Sports & Entertainment undoubtedly embodies the Never Ordinary spirit, and we are enthusiastic about this partnership, hoping to bring a superior bet365 experience to the fans in Denver. Moreover, there is no better way to celebrate the opening of our new Denver headquarters than by offering Nuggets and Avalanche fans a new way to watch their teams' games through Altitude+."
Michael Ceilley, Senior Vice President of Partnership Marketing and Media Sales at Kroenke Sports & Entertainment, said: "We are thrilled to welcome bet365 to Denver, an exciting moment for the city, especially for sports fans here."
"Colorado fully embraces the American sports betting sector. Our elite, championship-contending teams along with the passionate fan bases of Nuggets Nation and Avs Faithful perfectly match with a leading sports betting brand that has 100 million global customers."
The collaboration between bet365 and KSE includes setting up signage at the baseline of the Nuggets' court, corner signs on the ice, and penalty area signs during Avalanche games, as well as additional signage throughout the Ball Arena for both teams' games.
This partnership with the Nuggets and Avalanche is bet365's latest sports collaboration in the United States. Over the past five years, this leading sports betting enterprise has signed agreements with the Charlotte Hornets (basketball), San Antonio Spurs (basketball), Washington Commanders (football), Cleveland Guardians (baseball), and Colorado Rockies (baseball).
Globally, bet365 was recently appointed as the official sports betting partner of the UEFA Champions League.
