盘总们，是时候关注“流量池”了
多数盘口目前仍依赖买量获客，确实见效快，但买量成本正在飙升，ROI越来越难打正。而“流量池”这一概念，作为一种边际成本极低的流量获取与沉淀模式，或许是下一个破局关键。
我们先看典型买量盘口发展路径：
粗放模式：
A. 投放→用户充值→用户沉睡→用户流失
B. 投放→用户不充值→流失
精细化模式：
A. 投放→充值→再充值→沉睡→唤醒→再充值→免疫→流失
B. 投放→不充值→转化→后续同上……展开>>
#流量型产品
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