The iGB Affiliate event, taking place from January 20 to 23 alongside ICE at its new venue at Fira Gran Via in Barcelona, has highlighted its growing international credentials. Professionals from the iGaming industry from 55 countries have already registered to attend. This sets the event on track to surpass the mark of 100 countries represented for the first time. The organizers have confirmed the growing influence of Latin America, with 35% of the registrants operating in the region, led by Brazil.
With the theme "Nuevos Horizontes" (New Horizons) leading an international marketing campaign that aired in September, the most represented nations include the United Kingdom, Israel, Malta, Cyprus, Spain, Italy, and India.
Additional insights drawn from the data confirm the growing influence of Latin America with 35% of the registrants operating in the region.
In important news for exhibitors looking for new business opportunities, 1 in every 12 of the total registrations for iGB Affiliate 2025 is ready to participate in the exhibition for the first time, bringing new participants and potential partnerships to iGB Affiliate 2025.
Naomi Barton, Global Portfolio Director at iGB Events, believes that the registration data provides a window into the sector and the trends that support it. "One of our stakeholders predicted that iGB Affiliate 2025 would be - to quote him - a 'truly monstrous event' and the data is supporting that view", she commented.
"All our numbers are significantly up and the geographic distribution, particularly the 35% operating in Latin America, accurately reflects what is happening in the sector where the region, led by Brazil, has taken over from the US as the main geographic focus for affiliates."
She added: “The industry is responding enthusiastically to a show that will feature a record of 250 exhibitors and industry-leading sponsors and will host a vibrant community of over 8,000 iGaming affiliates and technology providers.
“The commitment of iGB Affiliate is to facilitate an excellent business network, deliver high-quality content, and provide thought leadership that fosters partnerships based on trust and drives growth across the entire iGaming affiliate ecosystem. By consistently delivering these core objectives, iGB Affiliate Barcelona will provide a critical platform and opportunity for profitable business expansion”, concluded Barton.
Source: GMB
