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Industry analysis points out that against the backdrop of stricter media regulation, soaring traffic costs, and market competition, "traffic" has evolved from a traditional industry growth indicator to the most core strategic asset for iGaming operators.Whether it's online casinos, sports betting, o

As customer acquisition costs continue to climb, the iGaming industry is quietly undergoing a strategic shift in focus. According to a recent industry survey, the proportion of operators planning to expand dropped sharply from 51% in 2024 to 27% in 2026, while the importance of strategies specifical
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