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Social gambling popularity soars, how to capture players and increase user retention

Social gambling popularity soars, how to capture players and increase user retention

In recent years, Social Casino Games (SCG) have been heating up with a unique "gambling-like + strong social" model. According to Business Research data, the global social casino market size reached $7.73 billion in 2023 and is expected to break through $12.46 billion by 2032, with a compound annual

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Google announces updates to its gambling advertising policy, providing more detailed explanations for different gambling categories.

Google announces updates to its gambling advertising policy, providing more detailed explanations for different gambling categories.

Google has announced that it will update its "Gambling and Games" policy on April 14, 2025. The revision will include adjustments to guidelines for specific countries/regions and provide clearer definitions for various gambling-related categories.The new policy aims to enforce responsible gambling a

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