Vyking recently announced the expansion of its casino game aggregation layer to include the full suite of Pragmatic Play's game products. This means that operators only need one technical integration to access all games from this top content provider known for high player engagement and consistent performance across markets. In plain terms, it's like opening a "door to anywhere" for platform operators, eliminating the need to negotiate and connect one by one. Vyking's "light data" aggregation solution focuses on cost reduction and efficiency improvement—shortening development cycles, unifying backend management, and accommodating both fiat and cryptocurrency environments. Want to know the latest developments in global iGaming aggregation technology? The PASA official website continues to dissect the B2B arms race.
First, one-time access, full integration: Pragmatic Play's entire game pool is now available
Pragmatic Play is recognized in the industry as a "content reference system," with games including slots, live entertainment, bingo, and more, performing stably in multiple global markets. Vyking's Chief Product Officer, Florian Klimka, openly states: "Pragmatic Play's games perform well across various player demographics." Through this integration, Vyking's operator clients can:
Activate all Pragmatic Play content with a single API integration
Shorten time to market, eliminating the need for repeated development
Centralize management of content from multiple studios, reducing operational complexity
This "plug-and-play" approach is especially suitable for platforms that want to quickly enrich their content library without being bogged down by technical details.
Second, unified content management: real-time data + retention tools, making operations "lighter" and more "transparent"
Vyking's aggregation solution not only connects but also manages well:
•Unified management backend: All studio content is configured, optimized, and monitored within a single interface.
•Real-time analytics tools: Track game performance and player behavior, supporting data-driven operational decisions.
•Retention toolkit: Includes a bonus engine, cashback system, and can seamlessly integrate with third-party optimization platforms like FastTrack and Unibo.
Klimka states that this architecture allows the operations team to "focus on player experience rather than being led by the nose by technical integration."
Third, modular design: dual-line operation in compliant and emerging markets
Vyking's aggregation layer adopts a platform-independent architecture, serving both operators on Vyking's own platform and those using proprietary technology stacks. Its compatibility covers both fiat and cryptocurrency modes, providing flexibility for entering different regulatory regions.
As Pragmatic Play continues to expand globally (especially in emerging markets), Vyking's collaboration positions it early—the content provider handles the "ammunition," while the aggregator handles the "delivery", together providing a "future-ready" infrastructure for global operators.
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This article is from "PASA-Global iGaming Leaders," a gambling industry news channel:https://t.me/pasa_news
Original in-depth gambling channel:https://t.me/gamblingdeep
Free data reports: @pasa_research
PASA Matrix: @pasa002_bot
PASA official website: https://www.pasa.news
