The global virtual sports betting market is growing rapidly, with projections to exceed $44.5 billion by 2032. In this trend, operator Meridianbet has recently officially launched its self-developed instant sports simulation betting feature—Flash Bet. This new gadget is not your traditional virtual sports game; it cleverly combines the suspense of real events with the immediacy of virtual games.
Core Feature: Second-level Simulation Based on Real Schedules
Flash Bet's biggest highlight is that it allows players to bet on the simulated outcomes of real sports events that are about to happen. The system generates match results within seconds based on the actual schedule, allowing players to experience betting and outcomes before the match. This differs from traditional virtual sports products that rely on fictional events, providing players with a faster "pre-match market" alternative. Players can even adjust the simulation speed and watch the results in animated form, maintaining engagement during live broadcast intervals or off-peak periods.
Technical Background and Market Strategy
This feature was developed by the internal technical team of Meridianbet, as part of its strategy to expand self-developed products. Currently, Flash Bet is being rolled out in phases across 18 international markets it covers. The purpose of this phased deployment is to collect player behavior data and optimize user experience before a large-scale promotion. Earlier this year, Meridianbet's parent company, Golden Matrix Group, completed the acquisition of the Meridianbet Group, and this product launch also demonstrates the group's determination to strengthen its independent technological capabilities. For more insights into international gaming technology companies and compliance information, follow the PASA official website.
Targeting Market Gaps and Industry Growth Points
Virtual and simulated sports are becoming a rapidly growing vertical betting area. Industry data cited by Meridianbet shows that the global virtual sports betting market size reached $12.68 billion in 2024, with broad prospects. Operators generally view such products as important means to maintain user engagement during the off-season or off-peak periods of traditional sports events and to supplement traditional sports betting activities. Before launching Flash Bet, Meridianbet had recently expanded its platform through cooperation with 7777 Gaming, adding slot machines, instant win games, and casino content, and successfully expanded into the Nigerian market, obtaining regulatory approval to provide B2B services through local licensed entities.
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