M Resort Spa Casino in Las Vegas celebrated a significant moment this week—the official opening of its new East Tower. This $206 million expansion project not only finished ahead of schedule but also significantly enhanced the resort's capacity to host leisure and group guests ahead of major events such as the Cowboy Finals, New Year's Eve, and the Consumer Electronics Show (CES).
Hardware Upgrade: Doubling the Rooms and Expanding Event Space
With the East Tower now operational, the total number of rooms and suites at M Resort has reached 765. This new tower adds 375 rooms, nearly doubling the resort's accommodation capacity, a timely move. Additionally, the "Montese Banquet Hall," opening in October 2025, spans 15,000 square feet, pushing the total indoor and outdoor event space at the resort over 100,000 square feet. Besides the event spaces, the casino floor has also been completely renovated, with a refreshed table game area and a redesigned high-limit gaming room. Operator PENN Entertainment anticipates that the expanded operations will create 120 new jobs.
Celebration and Glory: Grand Opening and Sports Alliances Endorsement
A grand public opening ceremony was held on December 3, attended by special guests and dignitaries, complemented by drone shows and musical entertainment, creating a vibrant atmosphere. At the earlier ribbon-cutting ceremony, PENN's President and CEO Jay Snowden was present and celebrated with long-serving employees of the resort. Snowden specifically mentioned the resort's strong collaboration with the Las Vegas Raiders (the official team headquarters hotel) and the Vegas Golden Knights, believing that these sports alliances positively complement the resort's expansion. For more updates on top resorts and operators, regularly visit the PASA official website.
Parent Company Blueprint: PENN's Ongoing Investment Strategy
The tower project at M Resort is just one of several major expansions by PENN Entertainment. Earlier this year, the company also opened the new Hollywood Casino Joliet in Illinois. Other projects, like the new ground casino at Hollywood Casino Aurora and the hotel tower at Hollywood Casino Columbus, are progressing as planned, with completion targeted for the second quarter of 2026. To support the M Resort project, PENN secured $150 million in financing from Gaming and Leisure Properties, Inc. in November 2025. The newly renovated suites in the East Tower, featuring lounges and coffee bars, are now open for booking, offering enhanced comfort. The resort has also lined up concerts, performances, and various events for December.
————
This article is from "PASA-Global iGaming Leader," a gambling industry news channel:https://t.me/pasa_news
Original deep gambling channel:https://t.me/gamblingdeep
Free data reports: @pasa_research
PASA Matrix: @pasa002_bot
PASA official website: https://www.pasa.news
