Sports betting technology provider Altenar announced the extension of its sponsorship agreement for the Isle of Man Marathon and Half Marathon until 2027, continuing its involvement in local sports events. This renewal marks the third consecutive year the company has supported this most influential sporting event on the island.
The 2025 Isle of Man Marathon will take place on August 10, with Altenar's Chief Financial Officer John Quaye also participating, further demonstrating the company's commitment to community events.
One of the highlights of this year's event is the comprehensive upgrade of participant materials. All runners will receive a new commemorative medal, event T-shirt, and custom trophy, while the championship winner will also receive an exclusive medal to recognize their outstanding performance.
This long-term cooperation is an important part of Altenar's Corporate Social Responsibility (CSR) strategy. The company is committed to enhancing its connection with the local area and increasing its influence in the public domain by supporting local sports, health, and community engagement projects.
In addition to the marathon, Altenar has recently expanded its investment in the Isle of Man by becoming one of the official sponsors of the Gran Fondo cycling race. This move further solidifies the company's position in the local sports ecosystem.
The Isle of Man Marathon, an annual regional event, not only attracts wide participation from island residents but also draws long-distance running enthusiasts from the UK and other regions. The event has become an important platform for promoting the Isle of Man's sports culture and community cohesion.
Altenar's Chief Financial Officer John Quaye stated:
"We are delighted to support the Isle of Man Marathon and Half Marathon for the third consecutive year. This is not just a sporting event, but a journey that carries community sentiment. We are proud to be a part of this local tradition and look forward to continuing to accompany the event's growth over the next two years."
It is worth mentioning that this renewal announcement coincides with Altenar's recent successful entry into the regulated Dutch market, partnering with local brand Starcasino to go live, demonstrating its strategic layout of global expansion and local responsibility.
