Game developer RubyPlay has announced that its new partnership with BetMGM has officially launched in New Jersey, with several popular online casino games now live on the BetMGM platform, including "Gummy Giga Match", "Diamond Explosion Patriots", "Mad Hit Wild Alice", and "Immortal Ways Sweet Coin".
This partnership marks RubyPlay's first deployment with BetMGM in the US market, building on the foundation of their previous cooperation in Ontario, Canada. The company confirmed that it will advance its launch plans in other US jurisdictions depending on license approval progress.
Dr. Eyal Loz, Chief Product Officer at RubyPlay, stated: "This partnership with BetMGM is an important milestone in our entry into the North American market." This collaboration also advances RubyPlay's global distribution strategy of "direct-to-operator", aiming to prioritize market access and platform flexibility.
In April this year, RubyPlay also signed a content distribution agreement with QTech Games, successfully entering the markets of Asia, Africa, Eastern Europe, and Latin America, and launched mobile-optimized content such as "Immortal Ways Diamonds" and "Mayan Cache" on the QTech platform.
With the launch in New Jersey, RubyPlay is continuously expanding its international influence, aiming to simultaneously power through in both mature and emerging markets to build a global layout.
