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Online operations steer double-digit growth for evoke

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·Mars

Evoke CEO Per Widerström said the gaming operator group has “significantly improved” its underlying momentum as Q4 revenue grew by 12 per cent year-on-year.

evoke

Online growth of between 16 per cent and 17 per cent drove the turnaround for the William Hill and 888 owners.

The company’s five core markets represented 90 per cent of its Q4 revenue.

H2 revenue growth for evoke is therefore expected to be around eight per cent, towards the top of its guidance of between five and nine per cent.

Adjusted EBITDA for the full year, meanwhile, is expected to be at the “high end” of evoke’s guidance of between £300m and £310m.

“While we were helped by some operator-friendly sports results in Q4, the significantly improved underlying momentum in the business gives me real confidence that the turnaround is working and we are well positioned to continue our growth trend into 2025,” Widerström said.

“Alongside the stronger trading performance, we continue to progress with transforming the group's capabilities for the mid- and long-term as we strengthen our competitive advantages, in particular better aligning our leading brands and products to a clearer customer value proposition.

“2024 was a pivotal year as we started to implement our new strategy for success, radically transforming almost every area of the business, and moved decisively and at pace to position evoke for mid- and long-term profitable growth.

“We go into 2025 with improving momentum as we continue to execute against our value creation plan. I look forward to outlining our progress and plans in more detail in March."

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