The association aims to offer a new gaming experience for players at Juegalo.com.
Press release – Gamanza announced the launch of its Gamanza Engage product suite on Juegalo.com, an online gaming brand from Chile. Through this new partnership, the operator will use Gamanza's state-of-the-art real-time CRM solution, as well as Gamanza Engage's innovative loyalty and gamification modules.
This includes a configurable system of ranks and levels, along with the new "Dolarz" token that players earn by playing regularly and as rewards for various achievements and milestones. The "Dolarz" can be used to purchase bonuses and physical items in a rewards store. Missions and tournaments provide Juegalo.com with tools designed to enhance player engagement in Chile and increase customer loyalty through personalized rewards and experiences.
With the integration of Gamanza Engage, Juegalo now offers players dynamic engagement features, including real-time rewards and challenges across all the brand's casino and sports betting verticals. The advanced CRM system ensures that Juegalo can offer specific and automated promotions to players, providing an additional boost to retention and reactivation.
Robert Civill, commercial director of Gamanza, stated: "We are thrilled to bring our gamification and loyalty solutions to Juegalo.com, a forward-thinking operator in a booming region. Our tools add an extra layer of entertainment for players, significantly enhancing overall levels of engagement and long-term loyalty across the player base. We are very excited to collaborate with the talented team at Juegalo and look forward to a prosperous partnership."